June 5, 2012: Book Expo America, New York City
Book Expo America is overwhelming, particularly the first
time you go. My personal advice,
now that I am an “experienced” conventioneer: have a plan.
I’m not speaking to the “Exhibitors” here but to the “Attendees,” the
people like me who go for (1) the experience, (2) the opportunity to listen to
author and/or editor panels discuss the future of children’s books, and (3) the
“FREEBIES” – aka free books, free bags, free posters, bookmarks, pens, toys,
etc. and (4) if you have patience with really, really long lines: author
autographs.
My plan was simple. I decided to attend the first day of the book fair, hoping
that the publishers would not already have run out of free books. I mapped out
the YA panels I wanted to attend, the book signings I hoped to nab, and I was
going to fill in the spare time between activities with grabbing a few new-book
galleys (or ARCs, aka Advance Reader Copies).
The Javits Center in New York is so enormous that you can
easily rack up miles walking around it (and extra credit miles trying to find a
ladies’ room—my advice is, don’t drink a lot). Since I was able to attend as an Exhibitor through my job, I
relied on a colleague for BEA advice—she explained to me that I might have to
seek the free galleys in the back of booths as the publishers don’t always put
them out at once. Not wanting to
go home empty-handed, I began
combing the endless (and I mean endless) aisles of publishers’ displays. Within 15 minutes I had a bagful of YA
galleys. I dumped the bag in my
company’s booth and went out with a fresh bag. Another 15 minutes resulted in another bagful of books.
It was around this time that I realized why so many people
had arrived at registration with empty rolling suitcases. I was going to have to CARRY all these
books home.
After a break to attend the YA Editors’ Buzz panel, I
decided to queue up for the Harlequin Teen Books autograph hour. They were supposedly giving away
galleys of upcoming books, including one by Julie Kagawa I hoped to snag. I
thought I’d jump into the line near the Harlequin booth, but was elbowed out of
the way by a woman who pointed behind her at a long, long procession of ornery
autograph seekers. 250 bodies later,
I finally found the end of the line.
An efficient young woman handed me a “ticket” postcard marked with a
yellow square, showing all the featured books. Ten minutes into the wait (and still standing in the same
sad spot), I collared an apologetic young man who informed me that only the
first 100 people on the line were guaranteed books. THEY had tickets with GREEN squares. “So,” I muttered, trying to keep my
sarcasm in check, “what are the rest of us standing here for?” Well, in case some of the first 100
people in line don’t take a book, he said. I turned this over in my head—why would anyone stand in line
for an hour to get a book and NOT take one? He just smiled.
Okay, enough standing on line. I went back to collecting free galleys. Another bag filled quickly.
There is a whole area in the back of the convention hall
specifically set aside for autographing.
Designated queues post author schedules. The lines aren’t as bad as at Harlequin, but certain authors
are very popular. (All this
information is available online before the book fair so that you can plan ahead.) Simultaneously, other authors are
signing books in their publishers’ booths, and there are always several panel
discussions going on at the same time.
I gave up quickly on the autograph lines which took up too much precious
time.
I ended up attending three panel discussions. The Young Adult Editors’ Buzz panel
discussed hot new books coming out and why the editors felt so passionate about
their books. A second discussion
took place between six YA authors who discussed topics like whether or not they
pay attention to YA trends, collaborative book writing, and how much fan
feedback influences an author’s upcoming projects. The last panel I attended explored the future of children’s
books with regard to technology: e-books, apps, and other upcoming “new
models.” The most important
message from that discussion was that technology is a tool and should enhance
rather than interrupt content. It
should be used to provide more options to encourage children’s reading.
By 4:00 I had four stuffed, heavy bags of books. I knew it was time to leave because
this free-book thing was a compulsion, and I wouldn’t make it home if I kept
collecting. So the bag lady (me) marched
to the shuttle bus, stumped to the train, dragged to the car. I had scored about 30 YA books. Now I have to read them.